By Steve Di Orio, Posted in Beauty Supply Stores
The beauty industry is very competitive. As a small business owner, competing with the prices that the bigger stores offer can be a challenge, but you can bring in customers in other ways than prices alone. Finding your niche, such as all organic and vegan products, gets you known in the industry as being a specialist in a certain area, and can drive a particular crowd away from the larger, more generalized stores and straight into yours. Building your reputation in this area as well as being known for an e... read more.